Wow…it’s almost hard to believe that I have officially started my last semester at LIM College. A lot of people have been asking me if I’m freaked out about how, in a few short months, I will be a college graduate and supposedly ready to enter the “real world.” I always reply that I am not freaked out at all, but I am sure my answer will change when I am on the brink of getting that diploma.
Anyway, so the semester has started, and so far, so good! My internship at Greg Norman Collection is still really interesting. Since I have been there for so long (almost a year!), I feel more like a full-time employee than an intern. It’s a good feeling because I have a lot more responsibilities. I have been doing a lot of design work, such as creating posters and email blasts and I have also been learning more about how to use social media to improve the company’s marketing strategies. I’m looking forward to seeing what else I will learn there during the upcoming months.
The Senior Capstone class is also not as bad as I thought it would be. I was dreading the Capstone class because hearing other people’s thoughts about instilled a deep, dark fear in me. I was convinced the class would be a complete nightmare. But it’s really not that bad. For the class we have to form groups, think of a new product or service we want to bring to the marketplace, and then create a marketing plan. It’s pretty intense, but with hard work, I feel like the class won’t really be as bad as I was imagining it to be.
My group and I are still in the beginning stages, but we think that for our project we are going to introduce a private label of gluten-free foods to bring to the mass market through retailers such as Wal-Mart or Target. I will keep you posted on each step of the process!