While spending hours and hours on social media, I noticed that a whole bunch of LIM Students have jumped into the world of blogging over the holidays, which is exciting. I’ve been blogging since 2012, and thought that this might be a great opportunity to share some of the things I’ve learned throughout the years.
Because we go to a fashion school, it’s easy to steer towards a fashion blog. But if this is the route you’re taking, make sure you do it properly. Do some research and find blogs that you like, and identify why you like these blogs. Do you appreciate the text or the pictures? Who is your target audience? Writing about something you like, and genuinely care about leads to better content.
It’s really exciting when you first launch your blog and write all about it on social media. However, after a few posts, people get it and you have to work harder in order to keep your blog interesting. Don’t make your other social media platforms all about your blog. A solution to this is to create a Facebook page for your blog and post more frequently on that, rather than your personal profile.
Good luck bloggers!
(The pictures are taken by photographer Jon Vidar Strømstad, in partnership with the TS Museum of Vintage Automobiles in Norway.)