In 2015, it’s getting pretty hard to ignore social media platforms. Below is a list of ways that college students can benefit from using LinkedIn and other social media sites for personal and professional purposes.
What you should focus on:
- Professionalism: How are you portraying yourself to employers, supervisors and peers?
- How do you represent yourself as an LIM College student and as a person seeking a fashion internship?
- Do you have an appropriate picture and content on your page?
- Know your platform: What information do you have on different social media websites?
- What are you posting about?
- Who are you following and who are you not following?
- Who are the right people to follow? (Instagram & LinkedIn)
- What type of language are you using?
- Build relationships and connect with professionals.
- Get recommendations. (LinkedIn)
- Discover new companies and internship/job opportunities.
- Build a diverse professional online network.
- Be yourself!
- Social media platforms are a way to express who you are and to share!
The benefits of being active on LinkedIn:
- Show off projects and work that are related to what type of internship/job you are looking for.
- Receive job and internship alerts.
- Research a company before an interview, as well as the person you are interviewing with.
- Research old supervisors to make new connections.
- Follow alumni and reach out for opportunities.
- Be found by a recruiter or a Human Resource representative at a company you’re interested in.
- Get recommendations from past supervisors and professors for work that you want to succeed in.
- Join groups for industry buzz and up-to-date information about open internship opportunities
By Taryn Garshofsky, Career Advisor