Things have been crazy busy over at the StyleCaster offices. We've been pushing out article after article and doing photoshoot after photoshoot. It's so exciting!
My social media efforts are only growing and I'm tweeting like a mad man on the loose! Most recently, I got to do something so totally awesome! I got to style a shoot! It was so cool! We used one brand and I got to style a model for it. Not to toot my own horn, but I totally killed it! I even got to snap some of the photos. I'll make sure to let you all know when the photos go live.
In the meantime follow me on twitter for real-time updates on my internship : @StyleCasterJTM
Topics:
LIM College,
social media,
internships
These past few weeks have been crazy busy at the StyleCaster offices. If you weren't already aware, everyone in the industry has been attending market appointments and press previews for all the collections. This means running in and out of the office and hoping in and out of cabs and showrooms.
This past week I was lucky enough to go to the previews of Zac Posen, Club Monaco, Mango, and many more. The Mango collection was beautiful and the Factory PR showroom is sick.
This photo is Club Monaco Spring-Summer 12.
Topics:
LIM College,
fashion industry,
internships
StyleCaster has been absolutely amazing this past week! I've been thrown right into things and it's all starting to come together.
I was able to learn all about some new analytical tools and ways to measure my ROI on social media - which is awesome to know. I also got to sit in on a few sales meetings as well as team meetings -- I really feel like a part of the family there.
And that's not all. I got to write my first article for the fashion section about Proenza Schouler releasing a new travel bag; it's great!
I got to a great event last night at the SoHo Grand Hotel called "London Show Rooms" which brings London fashion designers to us to look at their collections and there was some great stuff! Like this great skirt with studs by a London fashion designer Holly Fulton.
Topics:
LIM College,
fashion industry,
social media,
internships
I always like to keep my eyes and ears open for new opportunities. Luckily, my ears were open at the right time.
A friend had told me about an opportunity available at the awesome website StyleCaster. Well, I left the CFDA and I am now over at StyleCaster working as a social media intern as well as a content writer. So I'll get to tweet about awesome events and write some amazing things. I'm also covering February Fashion Week for the mens shows so that should be exciting.
So make sure to tweet to me @StyleCasterJTM.
Topics:
LIM College,
social media,
internships,
Fashion Week
This past week has been crazy busy with the semester almost ending and so much going on over at the CFDA Incubator. I love it though.
Somehow I always manage to add one more thing to my plate, to send one last email, to post one last image, or do one last tweet - and I just love it all. That being said, in typical, workaholic fashion I took on one more thing.
I was recommended by my current boss at the CFDA for an open position at Prabal Gurung - as a social media and content intern. Of course, I jumped at such an amazing opportunity and wrote my first post for Prabal's "Journal" that day. I love taking on new tasks because everything is a learning experience and I love pushing myself!
Topics:
LIM College,
work experience,
fashion industry,
social media,
internships
In the buzzing and always busy world of social media you must stay on top of everything that's current. Obsess yourself with your industry. Specifically, in fashion, where social media (twitter, tumblr, facebook) is so huge right now. It allows us to connect with everyone on the same platform and reach people we wouldn't normally be able to reach.
I always enjoy my time working in social media - it takes me back to my days as a geek. While working at the CFDA Fashion Incubator I am in charge of maintaining the Facebook and Tumblr pages for the {INC}. You would think everyone's an adult on these platforms - but just like a kid, we want cute silly images and words.
Luckily, this weekend I got a quick break in posting this picture of Miss Piggy wearing Prabal Gurung who is one of our Incubator designers and the image instantly went viral. I think one thing I took away from this is to not over-think it when it comes to social media. It's usually pretty simple.
Topics:
LIM College,
fashion industry,
social media,
internships
One of the coolest things about interning at the Council of Fashion Designers of America's Fashion Incubator is seeing the designers' collections come to life. It starts with an inspiration board and an idea. The designers get to tell a story with their clothes - a story that takes 12 minutes strutting down the runways during New York Fashion Week.
From seeing the sketches, to the fabric getting delivered, to watching the pieces come together and then a whole outfit that retails for more than I can afford - it's simply mind- blowing. I count my lucky stars that I got to see this BIBHU MOHAPATRA S/S 2012 look on the runways just about a month ago and now it's being worn by celebrities and the fashion elite way before anyone else can get their hands on it. Like this picture of Actress Lucy Owen wearing a look from the runways during Paris Fashion Week.
Now please pick your jaws up from the floor - because she looks stunning!
Topics:
LIM College,
internships,
fashion show,
Fashion Week
So now that New York Fashion Week is over, it's time for Market Week. This is the time when buyers and editors come in to look at the collection after it has been shown to see what they can sell or use in a magazine editorial.
Before that though, we need "look books." Imagine my surprise when I walk into my office the other day and my desk is gone and has been replaced with a photo studio!
Right there in the dang on middle of my work space they were shooting the S/S 2012 Collection for Prabal Gurung! It was amazing to watch the shoot director call out poses and for the stylist to fix the looks and make everything perfect.
It's invaluable experiences like these that make me value my internship at the CFDA Incubator. I had so much fun on the set, definitely something everyone should experience!
Topics:
LIM College,
fashion industry,
internships
While this post nothing to do with the CFDA it has a lot to do with reaping benefits from any internship. Internships are the best place to network with anyone possible. Especially if you work in social media as I do.
We twitter mavens have this little sacred thing known as a tweet up; in which all who handle a twitter account step away from their TweetDecks or HootSuite and get together.
I was lucky enough to meet the lovely ladies who handle social media for the effortlessly chic brand known as Tibi at such an event. You may be asking what is the point, well, this networking event led to an invite to sit front row at the Tibi S/S 2012 fashion show.
First row seats are coveted, as is an invite to any show. These shows are also amazing networking events and give you the chance to mingle with industry professionals. Lesson of the story? Never stop networking, you never know where you might be invited to go.
Topics:
LIM College,
social media,
internships,
fashion show,
Fashion Week
This past Thursday was the annual Fashion's Night Out (FNO) -- a day when your favorite celebs and fashion icons come out to celebrate and kick off the start of September Fashion Week.
After doing Fashion's Night Out before, I can pretty much say I've seen it all and I took the day off - sort of. Instead of going out, I was sitting in the offices of Vogue tweeting from the official @FNOnyc twitter handle.
If any of you tweeted and I retweeted or tweeted to you, well that was me! It was awesome! Four other social media mavens sat at computers screaming out the most interesting of tweets to come through on our feeds. It really was amazing! Who knew the power of social media could go so far? It was like I was there with all the twit pics being sent in!
The picture above is an analytics site that shows the trending topics in the world. As you can see, FNO was trending just about everywhere. It was absolutely an amazing experience!
Topics:
LIM College,
fashion industry,
internships,
Fashion Week