A few months ago, I was given the chance to participate in the Saks Fifth Avenue Student Window Challenge, sponsored by DDI. It was an amazing experience.
The competition included six students from both LIM College and FIT. There were three teams and each of us had a partner. We were given materials to create textures and structured pieces to include in the window display.
Starting at 7 am and ending around 4:30 pm, my partner and I worked diligently and consistently, given our time frame. We had created a concept before we stepped into the window and, luckily, the fabric we received was perfect for that concept. Our window included a twister-like fabric that hung beautifully. We also took advantage of the clothing hangers that were given to us by using them as a structured element.
My partner and I created a whimsical display that was represented brilliantly in the Saks window. We focused on the aesthetic of their windows and transformed our materials into a window display that was magical.
This was a once in a lifetime opportunity that I’m thankful for. Being a visual merchandising student requires hard work and dedication, and this was a chance to show my work and be able to step back and appreciate the results.