by Meghan McDermott, Class of 2015
Window by John Lynch & Alexis Gonzalez
design:retail and Saks Fifth Avenue hosted their third annual Student Window Challenge on June 5. This daylong challenge was held inside the windows along 49th Street at the Saks Fifth Ave flagship store. The competition included twelve students, six of whom were from LIM College -- John Lynch, Elizabeth Berardi, Alexis Gonzales, Monai McCullough, Vinessa Soluri and Christian Alzate.
LIM senior John Lynch described the challenge as an amazing experience. “Being surrounded by such prominent people in the industry and working with them one-on-one was so gratifying. How many people have the opportunity to say that their name is on a Saks window?”
Students were paired up and presented with a challenge to create a window display with only the supplies they were given on the day of the challenge. Nobody knew what the supplies would consist of until they were presented to them, so a great deal of innovation, creativity and thinking on your feet and under pressure were necessary in this competition. While teams worked independently, they had the advantage of gaining insight from prominent industry professionals and guidance from the visual directors at Saks.
Window by Elizabeth Berardi & Monai McCullough
Senior Liz Berardi reflected upon her experience in this competition as well as her time here at LIM. “LIM College has provided me with many great opportunities that are preparing me for my future. Getting the chance to work with industry professionals along with classmates to construct and execute conceptual designs is very rewarding.”
You can check out the incredible work by these dedicated students at the Saks Fifth Avenue flagship store through June 20.